Byron, Brewdog and the recuperation of radical aesthetics

Jonathan Moses:

In part the tendency can be explained by a consumer backlash against homogenisation, and a recognition that transforming simple consumption into Genuine Experience™ can be a profitable enterprise.

So good.

The other crucial point is that it's a conscious alternative to the traditional pre-millenial identikit American style franchise.

Happy National Hamburger Month to you...

... Happy National Hamburger Month, dear Americans...

Today marks the first day of National Hamburger Month in the US, arguably the greatest month of any year ever. We are hella sad to not be over there celebrating. We're even sadder because, for the whole month, our faves White Castle are offering their signature sliders for only 25c each.

AmazeballsWhite Castle offer happening throughout May

The Slider-bration™ will hit a different castle every two hours. So if you happen to be in the States in May, keep your gogglespheres on sliderbration.com to see if it will be near you!

It's raining burgers...

Partial as we are to a bit of children's TV (Si because he has a child and Rob because, well, he is a child), we happened to stumble across this cracking morsel the other morning during an episode of super-hero-rock-band adventure programme The Aquabats! Super Show!

We know we ALL wish this was a real thing.  

If you're in the UK you can watch episodes here. You lucky Americans can watch it all on Netflix. The Aquabats! are coming to play a couple of shows in the UK too, if you fancy the chance to see 'Burger Rain' live.